Description
- What were the sources of inspiration that Katrina Lake drew upon from her personal experience?
- How did she combine these elements to create Stitch Fix?
- Create a strategy canvas comparing Stitch Fix with brick and mortar retailers and with on-line retailers.
- Using the ERRC framework, describe Stitch Fix’s blue ocean strategy.
- Describe how analytics enable Stitch Fix’s strategy. Has Stitch Fix created any data and analytics assets that create sustainable competitive advantage?
- Add Amazon to the strategy canvas. What elements of Stitch Fix are most vulnerable to Amazon, and which are less vulnerable? (20 Points)
